Jeanne Fayolle begins work as a seamstress. She worked with a number of houses before becoming head seamstress with Christian Dior and then Yves Saint Laurent, under her chosen ‘nom de mode’: “Madame Ida”. Her sister Germaine, grandmother of Alexandre Leu became “petite main” herself in 1922.
Madame Ida is headhunted by Yves Saint Laurent, with whom she had been teamed at Dior, in order to direct the atelier of his brand new fashion house. Germaine joined her later. They would both finish their careers here.
A lover of colour, Evelyne Leu, daughter of Germaine and mother of Alexandre, founded Atelier Dynale, specialised in the painting of silk. She would later be involved with many collections, notably for XX and X.
Alexandre and Céline take over Atelier Dynale and redirected its activity towards being a laboratory researching colours and ‘ennoblissement’.
Creation of the subsidiary ‘Céline Alexandre’ brand. It commits to an artistic and creative approach specifically dedicated to the world of Art, Interior Design and Decoration.
Olympe Leu, daughter of Céline and Alexandre, continues the tradition by joining the atelier.
Atelier Dynale obtains the prestigious “Entreprise du Patrimoine Vivant” label.